Marketing Automation Analyst

Account Manager II

Group Product Manager

Growth Marketing Specialist

Lubricants Global Product Manager

Overview: <ul><li>The successful candidate will demonstrate strong technical proficiency, project management skills, and the ability to collaborate across diverse teams.&nbsp;</li><li>They will contribute to improving marketing operations by identifying areas for process optimization and supporting marketing automation strategies in a fast-paced environment.</li></ul> Responsibilities: Campaign Planning &amp; Execution: <ul><li>Develop and execute email marketing campaigns, including personalization, segmentation, A/B testing, and performance analysis.&nbsp;</li><li>Implement nurture campaigns to move prospects through the sales funnel and drive conversions.</li><li>Collaborate with creative teams to ensure consistency in messaging and branding across campaigns.</li><li>Balance multiple campaign requests while maintaining attention to detail and deadlines.</li></ul> Demand Generation &amp; Account-Based Marketing (ABM): <ul><li>Support and provide strategic inputs into demand generation efforts by planning and implementing campaigns that drive awareness, engagement, and lead acquisition.</li><li>Partner with campaign, COE and&nbsp;BU teams&nbsp;to align marketing strategies with account-level goals and objectives.</li><li>Utilize ABM tools to engage high-priority accounts through targeted marketing activities.</li></ul> Data Analysis &amp; Reporting: <ul><li>Monitor and analyze campaign performance metrics, providing actionable insights to stakeholders.</li><li>Build dashboards and reports to track KPIs and demonstrate the ROI of marketing efforts.</li><li>Ensure data integrity across platforms and maintain compliance with data management protocols.</li></ul> Requirements: <ul><li>Bachelor’s degree in Marketing, Business, or a related field.</li><li>Experience in marketing automation or a related role, with demonstrated proficiency in Eloqua, Salesforce, or similar platforms.</li><li>Technical &amp; Analytical Skills:</li><li>Hands-on experience with marketing automation tools, CRM systems, and ABM platforms (e.g., Demand base, Marketo, HubSpot).</li><li>Strong analytical skills to interpret campaign data and develop actionable insights.</li><li>Proficiency in HTML, email templates, and API integrations.</li></ul>

Responsibilities: Sales Activities: <ul><li>Propose and implement annual sales plan (TERP target, billing target, market share, product portfolio expansion, new project etc.) on the dedicated key accounts; conduct analysis to identify customer needs and content per car increase</li><li>Promote products to customers based on their enquiries and requirements to earn sales orders; convince customers to accept contract trade terms, pricing and obtain change approval from Key Account Manager and Sales manager in order to achieve billing targets and increase market share.</li><li>Create and maintain relationship with existing customers; coordinate communications between customer and internal departments in order to maintain customer satisfaction and develop new sales.</li><li>Take care of the offer and negotiation with customer.</li><li>Reach the defined project target (quality, capacity, timing, cost).</li><li>Solve problems and work on profit improvement, handle technical changes.</li></ul> Marketing Activities: <ul><li>Maintain general market awareness; gather customers and competitor information; learn and study market trends; and prepare reports in order to increase market share and develop expansion plan.</li><li>Coordinate with Marcom to organize marketing events and send catalogues and promotion materials to customers in order to promote TE Auto products and corporate branding.</li><li>Customer Relationship Development and Maintenance. Create and maintain relationship with existing and new customers; coordinate communications between customer and internal departments in order to maintain customer satisfaction and develop new sales.</li></ul> Requirements: <ul><li>Bachelor in Engineering.</li><li>3+ years sales experience in auto industry, position in account manager or CQE or FAE or PM or Product engineer.</li><li>Good command of English.</li><li>Communication and influencing skills, integrity, sense of responsibility, proactive, learning capabilities.</li><li>Ability to handle multiple tasks and work under pressure.</li></ul>

Responsibilities: <ul><li>Define the strategic directions and marketing plan, guide portfolio priorities (new launches, pillar products’ renewal and animation of core catalogue)&nbsp;</li><li>Define clear messages to present to top management and accompany the teams in the preparation of meetings</li><li>Steer the collection and analysis of consumer and market insights, share findings with Travel Retail Zone to ensure the consistency of new product development with Travel Retail APAC needs (Travel Retail Exclusive Sets development for Chinese PAX)</li><li>Take ownership of international launches to create the right angle of attack locally to build integrated, engaging consumer brand experiences in the Travel Retail channel.</li><li>Supervise the entire development process and the respect of deadlines&nbsp;</li><li>Lead the marketing mix strategies (IMC/360/Digital/Retail) and the adaptation of communication (imagery, digital, point of sales)&nbsp;</li><li>Mobilise other departments (sales, logistic, education, etc.) and partner agencies to develop a broader business strategy&nbsp;</li><li>Ensure perfect execution in store of the marketing and retail strategy (Merchandising, planogram, quality of service) in the Point of sales</li><li>Manage the budget (sales forecast; price strategy, profitability of the brand, P&amp;L, etc.)&nbsp;</li><li>Build, develop and manage your team, train them and develop their marketing expertise and know-how&nbsp;</li><li>Recruit, develop and manage team. Ensure development of expertise and know-how in marketing team</li></ul> Requirements: <ul><li>University graduated or above, preferable in Business, Marketing or related discipline&nbsp;</li><li>Minimum 10 years of experience&nbsp;</li><li>In-depth sensitivity to our métier and in-depth product and brand knowledge</li><li>Research and market data analysis, highly analytical; Financial knowledge (P&amp;L, expansion analysis, sales forecasts)</li><li>Knowledge of Travel Retail dynamics and environment is a plus</li><li>Demonstrated leadership capacity and people development track record</li><li>Good understanding of FMCG or beauty industry</li><li>Good understanding of Chinese consumer and China’s digital eco-system</li><li>Fluent in English, bilingual (Mandarin or Cantonese) preferred</li></ul>

Responsibilities: <ul><li>Developing and implementing long-term campaign strategies to influence the decisions of new and existing customers, and manage the end-to-end process of planning, launching, and monitoring regional marketing campaigns.</li><li>Identifying what pieces of content need to be created to support the campaign journey and adhere to industry best practices for targeting our audience at the right point in their buying journey.</li><li>Responsible for the development of regional-specific material to support demand generation</li><li>Understanding role across priority vertical markets and use cases in the APAC.</li><li>Working with cross-functional and cross-regional teams to execute campaigns effectively and ensure consistency in our branding, messaging and processes.</li><li>Developing and maintaining formalized procedures for campaign testing, reporting and&nbsp;</li><li>continuously improving ROI.</li><li>Responsible for crafting compelling success stories for customers, highlighting how our solutions have driven significant results and value, and effectively communicating these achievements to a broader audience.</li><li>Developing a deep understanding of audience behaviour, analyze each stage of our sales funnel, and collaborate closely with our sales teams to respond effectively to buyer intent.</li></ul> Requirements: <ul><li>Education – Bachelor’s degree or higher in Marketing, Business, or a similar field</li><li>Markets – 7+ years of experience in the marketing field.&nbsp;</li><li>Customers Define our Success – Excellent communication, collaboration, and organization skills</li></ul>

Responsibilities:Provide support to senior management on the definition and implementation of the global growth strategy and market entrance strategies.Provide global market and competitive lubricants intelligence and proactively make recommendations.Screen for target companies as per the underlining growth strategy and provide capital expenditure plans for potential mergers and acquisition activities.Evaluate the product mix offered in the market’s entry strategies, their expansion as part of sales growth and in the due diligence phase when an M&A process takes place.Support the creation and maintenance of printed and digital communications, to define and implement the products and B2B trainings, together with B2B services enquiries. Regular visit to affiliates to ensure correct product positioning.Provide support in the branding, naming and packaging update process of the products.Build strong relationships with Affiliates, OEMs, Blenders, and MarketersRequirements:Bachelor degree in Engineering Economics, or Marketing. Preferably Chemical related Engineering degree.At least 10 years of Lubricant experience. Preferably with at least 3 years lubricants formulations and development experience.Worked as Lubricants Product Manager with a global company for at least 5 years. Industrial and Automotive application knowledge.Relations with Original Equipment Manufacturers.

Skills

Industry

Location

Jobtitle

5 branding Jobs found

Marketing Automation Analyst

Account Manager II

Group Product Manager

Growth Marketing Specialist

Lubricants Global Product Manager

WhiteCrow
WhiteCrow is on a mission to connect companies with the best talent across the globe.

EMPLOYER

TALENT

COMPANY

Contact Us

JOBS BY SKILLS

JOBS BY FUNCTION

JOBS BY INDUSTRY

JOBS BY LOCATIONS

MODEL JOBS

JOBS BY CITY

Skills

Industry

Location

Jobtitle

5 branding Jobs found

Marketing Automation Analyst

Account Manager II

Group Product Manager

Growth Marketing Specialist

Lubricants Global Product Manager

WhiteCrow WhiteCrow is on a mission to connect companies with the best talent across the globe.

EMPLOYER

TALENT

COMPANY

Contact Us

JOBS BY SKILLS

JOBS BY FUNCTION

JOBS BY INDUSTRY

JOBS BY LOCATIONS

MODEL JOBS

JOBS BY CITY

WhiteCrow
WhiteCrow is on a mission to connect companies with the best talent across the globe.