Visual Merchandiser

Responsibilities:

Launch Development - Planning

• PLV – manage newness & Institutional display design, concept adaptation, order forecast, production and allocation 
• Visual – process cropping adaptation, planning with language strategy and validation 
• Retro planning – implement launches following marketing calendar in a timely manner

Launch Development - Execution:

• Counter update – organize all in store soft merchandising materials to enhance POS retail excellence consistently 
• Promotions / HPP – execute project management from design à technical input à production à installation à rectification à report & record 
• Guideline & Planogram – provide comprehensive display guidelines and planogram for operation team’s (RM / BA / agents) references on floor 
• Report – maintain systematic photo report & records for presentation or review use 
• Shop visit – conduct market visit in order to experience the execution and VM strategy in person & evaluate competitors’ performance

Counter Opening:

• Closely collaborate with Retail Design & Project Coordination teams 
• Estimate opening costs of VM collaterals 
• Integrate a precise list of VM materials for Project Coordination logistics arrangements 
• Customize production of specific staging PLV 
• Establish counter opening display guideline (indicating visual plan, PLV display guide and planogram) 
• Update VM database, PLV allocation chart and visual list regularly to maintain accurate coverage of future launches 
• Function as gate keeper to prevent Retail Design teams from various counter configuration’s development

Mega Event / Popup:

• Contribute VM expertise for PR / KOL / media purposed events 
• Proceed project bidding to nominate appropriate vendors 
• Provide technical and practical advices 
• Participate factory check for structural review and QC 
• Retail & Merchandising Department 

Communication Hub:

• Facilitate decision making through communication and negotiation 
• Within Merchandising team – between RD & PE 
• Within – between DMI / TRM / Asia Zone 
• Within TRAP – between Marketing / Commercial / Finance / Purchasing / Strategic Business Development 
• External – Contractors & vendors / Design Agency / Retailers / Airport Authorities 

Budget:

• Formulate annual budget and review periodically 
• PLV development for both newness & institutional (order from DMI / Asia Zone / local production) 
• Counter update cost (visual printing, guideline and installation) 
• Promotion cost (design, production, installation and photo shooting) 

Requirements:

• Bachelor’s degree or above preferable in Visual Design, Visual Merchandising, or related discipline 
• Minimum 3 years’ experience in visual merchandising, strong in project management, PLV developments & budget management in retail industry, preferably travel retail. Candidates with more years of experience, can be considered for Senior role. 
• Fluent in English and Mandarin (Read & spoken, to work with Chinese counterparts)
• Proficient in Adobe Illustrator, Photoshop, InDesign, Microsoft Office Excel, PowerPoint and Sketchup 
• Entrepreneur spirit, organized and detail-oriented, teamwork spirit; able to work independently