Our client is an agile and innovative global analytics company driven by its mission to make markets function better. They are India’s foremost provider of ratings, data, research, analytics, and solutions. Their strong track record of growth, culture of innovation, and global footprint set them apart. Additionally, they have delivered independent opinions, actionable insights, and efficient solutions to over 100,000 customers.
Our client’s businesses operate in India, the US, the UK, Argentina, Poland, China, Hong Kong, and Singapore. They are majority-owned by S&P Global Inc., a leading provider of transparent and independent ratings, benchmarks, analytics, and data to the capital and commodity markets worldwide.
Responsibilities:
Market Researcher:
- Conducts research on the automotive market, including consumer behavior, industry trends, and competitive analysis.
Data Analyst:
- Gathers and analyzes data from various sources to identify key market insights and trends.
- Product Evaluator: Assesses vehicle models, technologies, and innovations to provide insights on their market potential.
- Competitive Analyst: Monitors and evaluates competitors’ strategies, market share, and
Product offerings.
- Regulatory Monitor: Tracks changes in automotive regulations and their impact on the market.
Consumer Insight Specialist:
- Gathers and interprets consumer feedback to understand preferences and needs.
Forecasting Expert:
- Develops market forecasts and predicts trends for the automotive industry.
Strategic Advisor:
- Provides recommendations to stakeholders and senior management based on research findings.
Conducting Market Research:
- Research automotive trends, market conditions, and consumer preferences.
- Identify new opportunities in the market, such as emerging segments (e.g., electric vehicles, autonomous cars).
Data Collection and Analysis:
- Collect data from multiple sources such as surveys, government reports, industry publications, and sales figures.
- Analyze market data to provide insights into vehicle sales, pricing, and consumer demand.
Preparing Reports:
- Generate detailed reports and presentations with actionable insights for management or clients.
- Create and maintain databases tracking industry trends, company performance, and sales data.
Evaluating Products and Technologies:
- Assess and evaluate new car models, technologies, and innovations (e.g., electric vehicles, autonomous vehicles).
- Provide detailed analysis of vehicle performance, safety, fuel efficiency, and environmental compliance.
Competitive and Industry Analysis:
- Monitor competitors’ activities in the automotive sector, including pricing, product offerings, and market positioning.
- Conduct SWOT analysis of key competitors and identify potential threats or opportunities in the market.
Monitoring Regulatory Changes:
- Stay updated on new automotive regulations such as emission standards, safety requirements, and environmental policies.
- Evaluate the impact of regulatory changes on car manufacturing, consumer preferences, and sales.
Understanding Consumer Preferences:
- Collect and analyze consumer feedback through surveys, focus groups, and online reviews.
- Identify key factors influencing consumer purchasing decisions (e.g., price, features, brand loyalty).
Collaboration with Cross-Functional Teams:
- Work closely with marketing, product development, and sales teams to ensure research aligns with business goals.
- Provide actionable insights and recommendations to help teams develop strategies for product launch or improvement.
Technology and Innovation Tracking:
- Research new automotive technologies and innovations, including electric vehicles, hybrid cars, and autonomous driving technologies.
- Assess the impact of these innovations on market dynamics, and consumer preferences, and guide product development strategies.
Forecasting Trends:
- Analyze current data to forecast future market trends, including growth areas or potential market disruptions.
- Provide strategic insights on where the market is heading and the opportunities available for business development.
Requirements:
- Minimum Experience - 1 year
- Maximum Experience - 5 years
- Education Qualification: Post graduate