Description
About our client
Our Client operates in the Information Technology Services and Information Technology Consulting Industry, with its headquarters rooted strongly in Singapore. It has its branches spread to more than 50 countries, providing employment to more than 2,40,000 people all over the world. Their core business is assisting clients in their Information Technology Management in technology operations, infrastructure and application. They believe in making their share of contribution to the Digital Transformation of the world.
Job description
Responsibilities:
- Develop and execute comprehensive marketing strategies aligned with business objectives
- Lead and manage marketing campaigns across various channels, including digital, social media, and traditional platforms
- Conduct market research and analyze data to identify trends, opportunities, and customer insights
- Collaborate with cross-functional teams to ensure consistent brand messaging and product positioning
- Manage and optimize marketing budget to maximize ROI.
- Create and maintain marketing collateral, including presentations, brochures, and digital content
- Develop and nurture relationships with key stakeholders, partners, and media outlets
- Monitor and report on marketing performance metrics, providing insights and recommendations for improvement
- Stay updated on industry trends and competitor activities to maintain a competitive edge
Requirements:
- Bachelor's degree in Marketing, Business Administration, or related field; MBA preferred
- 5+ years of experience in marketing roles, preferably in the technology sector
- Proven track record of successful marketing campaign development and execution
- Strong analytical skills with the ability to interpret data and make data-driven decisions
- Excellent communication and presentation skills
- Proficiency in marketing automation tools, CRM systems, and digital marketing platforms
- Experience in B2B marketing within the IT industry is a plus
- Strong project management and organizational skills
- Ability to work in a fast-paced, dynamic environment