Group Key Account Manager

Malaysia Malaysia

2 months ago

Years of Experience

6 - 8 years

Employment Type

Not available

Seniority Type





Account Acquisition Account Management Account Developement Channel Account Management Channel Branding

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Rashi Modi

Talent Advocate at WhiteCrow


Role Description:

  • To develop the business through joint business planning for the brands with the objective to achieve the budgeted net sales, retail sales and to grow the market share.



  • Plan, drive & execute joint business planning with key retailers, inline with brand direction and strategy
  • Drive & manage sell-in sales for the brands nationwide, breakdown per region and per retailer
  • Drive national ranking and market share
  • Drive brand's growth
  • Drive customer recruitment target achievement
  • Maintain strategic relationship with key retailers
  • Working closely with multiple stake holders to drive and execute the retailer joint business plans
  • Working closely with Retail Supervisors to ensure follow through of plans to drive sell out
  • Anticipate retailers needs in planning and driving sales with key retailers
  • Secure best locations / positions with key retailers during key activities
  • Work harmoniously within and beyond the brand and Adhere to datelines

Business Analysis:

  • Responsible for daily, monthly and seasonal tracking of total retail performance in country
  • Maintain knowledge of the trends within industry – Make Up, Skincare, Fragrance
  • Analyse data and turning to insights to drive sales in key accounts
  • Monitor competitive activity and retail performance within cosmetic department and country


  • Have been in the Retail position in the cosmetic or retail industry.
  • At least 3 years' experience in handling key account management or working closely with retailers
  • Exposure in cosmetic or beauty products will be an advantage
  • Passion for luxury and service

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Rashi Modi

Talent Advocate at WhiteCrow

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